My friend Sarah Peck is a damn good writer. She’s also in the midst of writing a book, and I’m proud to say that we’re represented by the same literary agency. (Bless those folks for having to
Keep reading →The Extraordinary Work Newsletter
What the Hell
Do We Do Now?
Answer: We get creative. We throw fireballs. We slam coffees. We run like Mario through a desert field as the hurry-up music kicks in. And we build businesses that are so memorable, so iconic, so subversively cool, they’re untouchable. Even by AI. Even by the French.
Subscribe to the free Extraordinary Work newsletter for creative ideas to make your brand everyone’s favorite obsession.
From the Penguin Random House author seen in The New York Times, The New Yorker, The Guardian and The BBC
Do the work the hard way first. Do it the long way, the tedious way, the time-consuming way. Do it until your brain aches and your fingers bleed. Do it until you are sure that you have never done
Keep reading →People ask me this cute shit ALL DAY LONG. It’s a very confusing topic, I suspect, because many folks assume that you are throwing up advertising banners from 1998, rockin’ those Google AdSense clicks like nobody’s business. To
Keep reading →Someone tells you that you did a great job, and what’s the first thing coming out of your mouth? OH NO BIGGIE, BARB, IT WAS NOTHING, REALLY—NO WORRIES, LEAST I COULD DO! We’re quick to diminish our
Keep reading →LuLaRoe. Rodan + Fields. Younique. AdvoCare. Usana. Beachbody. doTerra. Herbalife. Pampered Chef. If you’re anything like me, your Facebook feed is blowin’ UP with folks who have become representatives for these companies. (Some of them I like and respect, and
Keep reading →I want you to really think about that for a second. Because the thing is, the Internet’s given us a fucking BUFFET of opportunity—you can start any business you want with $20, these days–but like a kid
Keep reading →There’s a line in the show Suits when Harvey Specter says: “I AM the best. And I didn't get that way by letting other people call the shots.” By “other people,” he’s referring to his clients,
Keep reading →TRIPPY SHIT ALERT: Did you know that Amazon is now one of the biggest search engines in the world? I read a stat the other day that said, in fact, that 44% of people now start their searches on Amazon,
Keep reading →Here’s a handy tip for writing headlines that inspire action: Start your headline with an action verb. (GENIUS, AM I RIGHT?) When you need to fighter pilot your to-do list… vs Fighter pilot your to-do list. Makes
Keep reading →When you’re having trouble finding the motivation, reframe it. Back in the day when I was young and silly and wasn’t selective about the types of clients I was writing for (AND WE ALL KNOW HOW FAR THAT
Keep reading →Claude for Business Owners
Get fluent in the AI everyone's talking about—specifically for running your business on it.
Here's your business after this class: email answered before breakfast, books done, website updated, launches planned—by an assistant that costs less than your coffee budget. I teach you the entire system in twenty short lessons. Class is running right now, and you can still get in. Jump in today, catch up at your own pace. $695, and it's yours forever.
Classes
Class is in sessionNo design skills. No tech skills. No templates. Just a sales page so legit, people will ask who the hell you hired.
Write with fresh, spunky, "HELL YES" personality and be the most memorable person in their inbox. Ever.
Build a $250K “anywhere” income stream while working 50% less and traveling 500% more.
Sell your creative writing to clients & companies for top dollar—even without a portfolio the size of Chicago.