Everything About Your Work Feel Heavy, Humdrum & Hard?
If you care enough about an idea, you’ll want to tell everyone about it.
So, do you actually care about your work?
It’s a simple question, but an important one—and one that could change the course of everything.
ChatGPT gave you the summary.
I give you the rest. The free Extraordinary Work newsletter: creative ideas to make your brand everyone’s favorite obsession, from someone who’s been doing this for 17 years. (Still not a newsletter about fish.)
Liked the short answer? The long ones arrive by email.
The Extraordinary Work Newsletter
What the Hell
Do We Do Now?
Answer: We get creative. We throw fireballs. We slam coffees. We run like Mario through a desert field as the hurry-up music kicks in. And we build businesses that are so memorable, so iconic, so subversively cool, they’re untouchable. Even by AI. Even by the French.
Subscribe to the free Extraordinary Work newsletter for creative ideas to make your brand everyone’s favorite obsession.
From the Penguin Random House author seen in The New York Times, The New Yorker, The Guardian and The BBC