AI Skills Class · On-Demand · For People Who Sell Things on the Internet

Make a Hella Sexy Sales Page — With Claude

No design skills. No tech skills. No templates. Just a sales page so legit, people will ask who the hell you hired.

Exhibit A

Want to see exactly what this class produces? This class's original sales page was built entirely with Claude Design — by me, a very much non-designer. Go poke at it: hellasexy.ashambirge.com — that's the skill you're buying.

You've got something to sell — but…

You're wrestling with a clunky template that looks like it was made in '98.
Your sales pages look like an unshaved armpit, and you feel inferior every time you hit publish.
You've spent entire weekends messing with templates that still make you look like Mr. Magoo.
You feel like teeny, tiny, small, moldy potatoes online. (You can be a big potato. A very big potato. With a very sexy sales page.)
You know design matters for conversions — but hiring it out costs five figures, and you still can't change a headline by yourself.

Don't believe that last one? Here's what looking professional used to cost me over seventeen years of working online: designer #1, $3,500. Website #2, $8,000. Website #3 (the beige phase — terrible mistake), $30,000. Website #4, $15,000. Website #5, $5K/month for two years — $120,000. Total: $176,500. And I still couldn't change a headline without emailing somebody.

Then design became the first thing AI got genuinely good at

Not "AI can make a weird picture of a hand with nine fingers." Not "AI can write you a caption with dead-eyed LinkedIn energy." I mean: Claude can design you a custom, agency-level, actually-gorgeous sales page. Typography, layout, color system, the whole editorial spread — all from you describing what you want in plain English.

You type.

Describe what you want in plain English. No code, no Figma, no fourteen open tabs of "web design basics."

It designs.

Agency-level layout, typography, and color — and it does the mobile version by itself. It is witchcraft.

You direct.

Say what you like, and it does it. Change the date once and it changes everywhere — all eleven places you forgot about.

The catch: you have to know how to use it. Claude will happily hand you Generic AI Beige if you let it — and most people do. There are specific things you request, specific things you train it on, and a specific order you do it in that separates "that looks like AI made it" from "wait, who designed this?" It took me months of daily use and ugly drafts to work out what those things are. You could get there on your own eventually. Or you could have my whole playbook in one afternoon. That's this class.

Introducing

A build-along, not a lecture: watch me make a pro-level sales page from scratch — then make yours right alongside me

Me on one screen, Claude open on yours, building the same page at the same time. Every prompt, every course-correction. You'll leave with a page you built — your colors, your fonts, your vibe entirely, not a copy of mine — and it can be live the same day. Pause me. Rewind me. Make me repeat myself as many times as you need. (And you don't need your copy written to learn this. Use dummy text for now — the whole point is walking away with the skill.)

What you'll walk away with

Build a professionally-designed sales page using Claude Design — no designer, no developer, no templates
Your own look: your colors, your fonts, your brand — even if you're starting from scratch
The tricks and tips that took me months of daily use to figure out
A finished, published, professional (sexy!) live sales page, ready to accept orders
A springboard into the world of AI: once you know this, you can also make lead magnets, PDFs, book covers, opt-in pages, slide decks, and more

The curriculum — four parts, blank screen to live page

Part One — The Setup

What Claude Design is, what it can do, and the exact way to set it up so you get the $10,000 agency and not the confused intern. You'll build your own look here, not a copy of mine: your colors, your fonts, your vibe entirely. This part alone is worth the ticket.

Part Two — The Build

Watch me build a real sales page from a blank screen: every prompt, every course-correction. Then you build yours right alongside me. It's a build-along, not a lecture. You'll leave with a page you built, not notes about building one.

Part Three — The Polish

You do not have to know what good design looks like. You just have to know how to ask for what you want, and I'll show you how: move that, bigger, tilt it, put a sticker on it, make it look like a receipt, make the whole thing feel like a magazine. If you can picture it (or even just describe the vibe), Claude can build it.

Part Four — Ship It

Getting your page live and linked, without touching code, hiring anyone, or descending into DNS hell. Me, on-screen, walking you through the one technical moment, which lasts four minutes and which you can replay until it's muscle memory.

What's included

The full class in on-demand video — watch at your own pace, over my shoulder
The step-by-step workbook, so you're not scrubbing back through video
Lifetime access — re-build a new sales page for your next offer, and the one after that, and the weird one you haven't thought of yet

Let's do the math with real numbers

Say 1,000 people visit your page this year — email list, Instagram bio, one podcast interview that actually sent traffic. Say your current page converts at 1% (poor, but standard when your design looks untrustworthy). That's 10 sales. Now say a page that looks legitimate converts at 5%. That's 50 sales. Same 1,000 people. Same offer. Different page.

A $300 product

The 1% page earns you $3,000. The 5% page earns you $15,000. +$12K. Your design just wrote you a check.

A $1,000 product

$10,000 versus $50,000. +$40K. A new car, parked in the space between "template" and "designed."

This class

$197. One sale covers it at every tier. Everything after that is gravy. Warm, compounding gravy.

The schedule

Streams instantly upon purchase, on-demand. The whole tech setup on your end is a browser tab and a wifi signal.

How long it takes

One afternoon. Directing is a skill you can learn in one afternoon, from me — a non-designer whose contribution to the visual arts peaked with a macaroni necklace in 1989. Then it's yours forever: new offer next year? Rebuild the page in an afternoon. Client needs one? Afternoon. The weird side project you haven't admitted to anyone yet? Afternoon.

A spirited and fun-loving FAQ

"I'm not techy."

Perfect. This was built for you. All you need to know how to do is type. I'll show you exactly how to use Claude Design. You'll be surprised at how this will change your life.

"Okay, but will MINE look that good?"

Go look at summervacation.io. Go look at the original sales page for this very class. Note the complete absence of rocket-ship icons, LOL. I am not a designer. I cannot draw. These pages exist because I learned how to direct — and your page will be unmistakably YOURS (your colors, your offer) at a level you currently believe requires a five-figure invoice.

"I already have Kajabi / Squarespace / [platform]."

Keep it. We're not migrating your website. This is for building a standalone sales page for when you want to launch something new — plus opt-in pages, lead magnet pages, and one-pagers. Your skills will be upgraded for life.

"Will it work with Squarespace and/or Kit?"

Yes — you can use Claude to edit your Squarespace site via HTML, or make your page with Claude Design and point it to a subdomain on your site so it matches your brand (like hellasexy.ashambirge.com). And Kit just announced its MCP for Claude, so Claude can now design your Kit landing pages, too.

"What will it cost?"

You'll need Claude Pro, which costs $20/month. (The cheapest way to reduce your stress EVER.) Plus licensing for any fonts or graphics — typically under $20.

"What about hosting?"

Easier than you think, and I walk you through it on screen. You drag one file onto a free hosting site, and it hands you back a live link. About two minutes, nothing to install, no developer. The free plan works fine; your own domain is about $5/month, and I'll show you that part too.

"Do I already need a brand, a logo, a color palette?"

Nope. I'll show you how to make something gorgeous even if you're starting from scratch. And if you DO already have a brand? You're going to soar through this, and your materials are going to look better than they ever have.

"Can I do this in a bathrobe?"

You can do this in a bathrobe. You can do this in bed. You can do this in the parking lot of a Wawa with the laptop balanced on the steering wheel and a hoagie going cold in the passenger seat, because the entire tech setup is a browser tab and a wifi signal.

"Do you think a seagull has ever been embarrassed?"

Yes. I watched one lift a full soft pretzel off a bench in Rehoboth, misjudge the weight by roughly 400%, and then eat it off the ground in front of nine witnesses while acting like that was the plan the whole time. We have all been that seagull.

What is the refund policy?

All sales are final due to the nature of digital products.

The Final Exam

Q1 of 1: After this class, your sales page looks like:

A. A template from '98, with the rocket-ship icons to prove it.
B. An unshaved armpit.
C. Teeny, tiny, small, moldy potatoes.
D. A $10,000 agency job you built in a bathrobe. (Correct. Big potato energy.)