So the other day I'm eating a giant meat kabob (not a euphemism) at a restaurant in Central America, when the manager— a dear friend whom I happen to know have gotten drunk with in my twenties—came
Keep reading →The Extraordinary Work Newsletter
What the Hell
Do We Do Now?
Answer: We get creative. We throw fireballs. We slam coffees. We run like Mario through a desert field as the hurry-up music kicks in. And we build businesses that are so memorable, so iconic, so subversively cool, they’re untouchable. Even by AI. Even by the French.
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From the Penguin Random House author seen in The New York Times, The New Yorker, The Guardian and The BBC
Last week I gave you a savage script for what to say when you want to raise your rates come the New Year—without seeming like a total grabby, greedy, ungrateful weirdo. But guess what? This fun train's
Keep reading →Haiiiiiiiiii! It's December, and you know what that means! TIME TO RAISE YOUR RATES. You need to send the following email to your clients RIGHT NOW. (Like, right now. Especially because today is Friday, and this email is
Keep reading →Repeat after me: You are not a bother. You are not a bother. You are not a bother. You are not a bother. You are not a bother. YOU ARE NOT A BOTHER. You're doing me a favor
Keep reading →By “insta-boner,” of course I mean something much more polite, like “oomph.” But who uses the word “oomph” these days? It's completely out of the question. So, I thought I'd go with boner. There we
Keep reading →1. Not being able to say what it's about IN ONE SNAPPY “AH HA!” SENTENCE. In other words, the pitch. Oh, the pitch! I know, I know, you're groaning already. But here's the deal:
Keep reading →For a long time, I declined all podcast interviews. Not because I am a grade-A, melodramatic recluse, but because I wanted to give ALL of my attention to THE BOOK. …And then Jess Lorimer came along. And she asked
Keep reading →What are you the poster child for? Now this is a great fucking question. I like it because it cuts straight to the meat—none of this “if you were a flying pony, what color would your saddle be?” nonsense.
Keep reading →There’s a dirty little question I’ve been asking myself a lot, lately—and some might condemn me for it. In fact, this question is so controversial, I suspect 50% of the population may show up at the door
Keep reading →You know what’s fucked up? Normal. Normal is so fucked up. For example, it’s normal for expats to drink daily in Costa Rica. This is a terrible idea, and yet, because it’s done over and over again,
Keep reading →Claude for Business Owners
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