Hi, I’m Ash!

I’m a writer, author, nomad, indie internet maker, elder millennial, and 15-year business strategist for irreverent brands who want to have fun & stand out. 🔪

I’m also extremely suspicious of fish. 🐟 🤣 🤷‍♀️

I write Ashtronomical every week here on Substack to catalogue some of my favorite marketing & business ideas that I come across during the week, whether on the internet or in my own (wildchild!) brain. We also go deeper on the weekends 🪏 and talk about finding meaningful work, pivoting your career in middle age & living a full, fascinating, romantic life from anywhere you want to be in the world.

My Resume, With Love (And Probably a Bottle of Carmenere)

💰 📝 💪 Built multi-million dollar, ahead-of-its-time internet brand THE MIDDLE FINGER PROJECT by age 25 while living abroad in Santiago, Chile

🙋‍♀️ 📈 ✅ Grew company as a one-woman startup with no paid advertising, exclusively using content marketing & newsletters

✍️ 💌 🎉 Built one of the top, award-winning, most widely-read career & ‘lifestyle design’ newsletters of its time, gaining hundreds of thousands of email subscribers and having fans from all over the world (its nascency was pre-Instagram 😲)

📖 🎤 👏 Published book with Penguin Random House (New York) for 6-figure sum, completed deal to read and narrate my own audiobook in-studio, was invited onto The Today Show, CBS, and The BBC, and sold the rights to translate the book to the United Kingdom, Finland, Ukraine, Poland, and Russia

🎓 👩‍🏫 📚 Designed & taught 25+ educational courses for indie makers, brands & aspiring entrepreneurs around the world, with an excellent track record and 99% satisfaction rate

🧻🚽 👀 Once I also handed out 100 rolls of toilet paper to students just to make a point. 🤣 I stand by the decision.

🇬🇧 ⚔️ 👯 Led multiple retreats in Europe, Central, and South America focused on helping founders find their brand voice & stand out from their competitors (one time even on a cruise ship, LOL)

📣 👗 🗣️ Keynoted several events in Europe and the United States for indie founders & entrepreneurs (one time even falling off the stage at the end, YUP, don’t wear heels)

💀 🏴‍☠️ 📝 Started and grew creative writing education company, Meat & Hair. Earned $500,000 in revenue upon very first course launch

🎙️ 📡 📻 Have appeared on over 100 podcasts & radio shows around the world (and definitely have messed up my fair share, ha!)

🤓 🕵🏻‍♀️ 🔎 Currently working on multiple personal interest projects, such as one to create 1,000 local newsletters in small towns by 2030, and another (coming soon!) to catalogue how people live at home around the world—how they clean, cook, decorate, build, fix things, celebrate, host guests, and go about their daily lives.

🤷‍♀️ ❌ 🎣 Seriously though, I really do hate fish! 🐟 🤣 Salmon, like, hurts my feelings.

✈️ 🌎 💺 I’ve also lived in plenty of awesome places around the world, and have been a nomad since 2009. My favorite era was my Chile era, though, where I learned that creativity is one hell of a superpower and IT IS TOTALLY FINE TO PUT RED WINE ON THE GRILL. 💛