Responding to non-essential text messages during work hours. I love my friends, but let’s be honest: this is the digital equivalent of twenty people popping in to your house unannounced all. day. long. We don’t need another productivity hack: we need to turn off the damn phone. It’s physically, mentally and emotionally impossible to get anything done when you’re constantly being distracted—even if it is fun. But that's precisely the problem: socializing 24/7 has been normalized. If someone asked you to hang out at 9am, 11am, 1pm, 3pm, 5pm and again at 7pm, would you? No, you have sh*t to do.